The bigger concern is what happens when AI models start training on AI-generated content at scale. We're already seeing model collapse in research papers where output quality degrades when training data is contaminated with synthetic text. The internet becoming majority bot content basically guarantees this becomes a real problem for the next generation of models.
Perhaps the business of the future will be "cleaning up, eliminating" rather than "creating."
With AI, we have an exponential level of productivity. But what is being produced? 90%: garbage.
The problem is that what is being produced is essentially "garbage" generated by models trained on garbage. Quality knowledge is increasingly submerged and suffocated by spam and low-quality content.
The real challenge of the future will be filtering and cleaning up, on each level.
It already is a problem and maybe unpopular opinion but... That's a good thing. The LLM collapse can't possibly come soon enough. In principle, LLMs can be a good thing but they can't overcome human nature - laziness and the unstoppable desire to take the shortest path. It's those two things that have turned the internet into the absolute dump it is today. Not to mention the bullshitter economy, as I like to call it and everything that comes with it. And all things considered, society does need some reset at this point, the AI bubble might be a good place to kick things off.
Stupidity has nothing to do with it. AI articles and comments are now posted everywhere and presented as human. It's becoming harder and harder to determine whether text was written by humans or AI. Where are they supposed to find content to train AI on that isn't polluted with AI content that'll result in a feedback loop? It's like trying to get pure soil and water for growing that's not contaminated with microplastics/nanoplastics and PFAS. There was a time where it was possible. Not anymore. The filth is everywhere and impossible to filter.
And it's simply not reasonable for AI companies to have human hands read through individual comments everywhere from beginning to end to build their training data. There isn't enough time in the universe to advance AI while doing that and also being accurate. Something will always slip through.
If you can devise a tool that can detect AI generated content, you can use it to filter data. But the harsh truth is that "gold standard" training data is from before 2022 or whenever the cutoff was.
And even that needs to be curated because before AI tools there was bot content filling up the internet.
...and even without bots, a lot of human authored content are low value, poorly written, etc.
There are (probably) companies out there whose business is to create, curate and improve training sets.
And if there's a way to detect that content is AI generated, then there's demand to generate content that seems more human. And we're already at a point where most people have been tricked into believing AI content was real at some point and never even realized it. It'll only get worse.
Probably the only real way to validate content is real is building a validation system into devices. Confirm when a photo is taken and send an ID to a server, then when photos are shared, its ID is compared to the image on the camera/phone manufacturer's server. For text, validate every little key press. And there are still ways to game these systems, but I would not be surprised if they're introduced to mitigate AI diffusing everywhere.
That's very interesting question I'm ponder about.
If all content is AI generated where innovation will come from?
Maybe we should differentiates AI assisted content from AI garbage content.
Are you saying that high quality human-curated content will be rare and more appreciated in the future compared to endless cheap slop? Can't say I am sad, in contrary
Exactly. The value of verified, human-sourced content goes up as synthetic noise increases. It's basically supply and demand. We might end up in a world where provenance matters more than the content itself
The value to consumers goes up, but that's pointless if they are drowned out by AI overviews paraphrasing their work, half a page of sponsored results, then AI-written SEO spam.
I'm a creator of such content, and like everyone else, I have to make do with 60-70% less traffic now.
Why should they care about new content? Game over already. Just keep regurgitating the same slop to the masses. Even before ai it was like this. How many 2 minute pop songs use the same chord structure? Just keep selling the same thing slightly permutated (or not) from the last. That's capitalism, baby. This isn't a science.
Very few of them actually made money though, compared to people who tried to just take an existing idea they could already order from china in bulk and market the living hell out of it. These companies obviously don't care about art and stuff like that, they really just care about the money.
Yeah, it is somewhat funny to read the kind of people that for years looked down on humanities suddenly coming-up with ideas that were described decades or even centuries ago.
Marx, Nietsche, Debord, Foucault, Baudrillard, Adorno - they already saw writing on the wall, or at least fragments of it.
There're human-to-human (H2H), human-to-machine (H2M) or vice versa, and machine-to-machine (M2M) data communication.
If you perform simple extrapolation, the M2M data only surpass the others around 2029.
Coincidently, in the original timeline of Transformer movie, 2029 is the year that the Resistance, led by John Connor, destroyed Skynet and ended the war against the machines.
> This notion of machine bad, human good just is not realistic
Glad I found this quote. It is quite helpful for an AI to search the web on behaolf of me... even if it was finding where I can buy particular/similar peanuts locally I got from abroad.
This notion isn't just unrealistic, but extremely dangerous. If we accept "machine bad, human good" line of thinking, the only logical conclusion is that we'll have to verify our biometric every time we'd like to access the internet. Like the UK age verification but 100x worse.
As much as I dislike gatekeeping measures like UK's age verification, you can't deny the genuine problem that exists in this case. But it isn't 'machine bad'. There is no good technology or bad technology. It's the intention of those who wield it, that is good or bad. In other words, it's good people vs bad people with technology.
The issue in this particular case is that those content and their web servers are set up for human traffic. In the worst case, a human consumes a few megabytes of data from the server and then leaves. A few of those visits will convert into a job or business opportunity - a fair bargain. LLM scrapers are not like that. They're greedy resource hogs. They not only want everything you have, a whole bunch of them do it repeatedly and endlessly to your server. There's no possible way to justify the cost of such massive bandwidth consumption for a bunch of parasites that never give anything in return. And what do we get? A crappy user experience from all those sites putting up protection measures. This is the tragedy of the commons.
So who is the culprit? The greedy bunch who created the technology that behaves like this and then benefits immensely from it. Are those bad people? Absolutely! Naturally, we need them and their ill intentioned creations off our shared spaces. This isn't anything new. This game has been playing out in different forms since eternity.
Content providers will not agree with this decision, because machine browsing = no ads. Until that gets resolved, I don’t see incentives to align, since any free search requires ads for continuous business.
It could be serving ads if they could persuade the machines to do the purchase.
In fact, even ads ingested by the training data set at this very moment could be useful. Go to Gemini and tell it you want to buy a jacket or whatever and it will recommend some products it ingested from the training data.
I view a lot of the AI/Bot internet to be slightly a false misnomer. Even before ChatGPT, the degredation of online content was already happening - SEO farms, worsening google search. Most articles you'd find online would be paywalled, most information about specific things would turn out to be a frustrating SEO labyrinth.
The current one is awful, and there's so much AI/Bot content, but I can find far more detailed information using AI enabled search that isn't covered in ads. I can get an initial overview of methodology without trawling through SEO articles.
I think AI has been almost a natural response to the enshittification of the internet - ChatGPT wouldn't seem so transformative if google search was working like google search rather than ad generator 5000 before it released.
The bigger concern is what happens when AI models start training on AI-generated content at scale. We're already seeing model collapse in research papers where output quality degrades when training data is contaminated with synthetic text. The internet becoming majority bot content basically guarantees this becomes a real problem for the next generation of models.
Yep, models trained on their own output degrade.
There's a paper on it somewhere.
Perhaps the business of the future will be "cleaning up, eliminating" rather than "creating."
With AI, we have an exponential level of productivity. But what is being produced? 90%: garbage.
The problem is that what is being produced is essentially "garbage" generated by models trained on garbage. Quality knowledge is increasingly submerged and suffocated by spam and low-quality content.
The real challenge of the future will be filtering and cleaning up, on each level.
social media was raw sewage even before AI, and WWW was 90% SEO spam generated by third worlders for $2 a day.
I wonder if they will start deliberately not scraping social media because of the low quality human content and AI sloppyness of it.
suddenly the confirmed quality of the scraped data will be at a premium.. "Scrape Engine Optimizers" ?
It already is a problem and maybe unpopular opinion but... That's a good thing. The LLM collapse can't possibly come soon enough. In principle, LLMs can be a good thing but they can't overcome human nature - laziness and the unstoppable desire to take the shortest path. It's those two things that have turned the internet into the absolute dump it is today. Not to mention the bullshitter economy, as I like to call it and everything that comes with it. And all things considered, society does need some reset at this point, the AI bubble might be a good place to kick things off.
It will not collapse, just be there and disappoint us.
I think that >in the future< this will be a non problem as there is reality itself that is a much better validator for behavior then human text.
We already see this with synthetic training data that basically uses logic in form of math and code as constraint.
Will AI test recipes and try to find the cafe with the nicest vibe? Will it do original research about things that have never been written down yet?
I've heard this argument before, but you don't need to think too hard to see the limitations of a machine with no senses.
> The internet becoming majority bot content basically guarantees this becomes a real problem for the next generation of models.
Only if you assume that people who train models are stupid.
Stupidity has nothing to do with it. AI articles and comments are now posted everywhere and presented as human. It's becoming harder and harder to determine whether text was written by humans or AI. Where are they supposed to find content to train AI on that isn't polluted with AI content that'll result in a feedback loop? It's like trying to get pure soil and water for growing that's not contaminated with microplastics/nanoplastics and PFAS. There was a time where it was possible. Not anymore. The filth is everywhere and impossible to filter.
And it's simply not reasonable for AI companies to have human hands read through individual comments everywhere from beginning to end to build their training data. There isn't enough time in the universe to advance AI while doing that and also being accurate. Something will always slip through.
If you can devise a tool that can detect AI generated content, you can use it to filter data. But the harsh truth is that "gold standard" training data is from before 2022 or whenever the cutoff was.
And even that needs to be curated because before AI tools there was bot content filling up the internet.
...and even without bots, a lot of human authored content are low value, poorly written, etc.
There are (probably) companies out there whose business is to create, curate and improve training sets.
And if there's a way to detect that content is AI generated, then there's demand to generate content that seems more human. And we're already at a point where most people have been tricked into believing AI content was real at some point and never even realized it. It'll only get worse.
Probably the only real way to validate content is real is building a validation system into devices. Confirm when a photo is taken and send an ID to a server, then when photos are shared, its ID is compared to the image on the camera/phone manufacturer's server. For text, validate every little key press. And there are still ways to game these systems, but I would not be surprised if they're introduced to mitigate AI diffusing everywhere.
They can be smart and also contrained by the need of training a new model while having already run out of human generated data.
Not stupid, but I think it's fair to say "careless about/unaware of the wider impact of their work".
> Only if you assume that people who train models are stupid
Someone in the chain will be. Even the smartest people buy a lot of their training datasets. What happens when those get contaminated?
That's very interesting question I'm ponder about. If all content is AI generated where innovation will come from? Maybe we should differentiates AI assisted content from AI garbage content.
More profitable not to innovate and form cartels.
Are you saying that high quality human-curated content will be rare and more appreciated in the future compared to endless cheap slop? Can't say I am sad, in contrary
You should be careful letting what you want to be true cloud your judgement about what likely is true.
Exactly. The value of verified, human-sourced content goes up as synthetic noise increases. It's basically supply and demand. We might end up in a world where provenance matters more than the content itself
The value to consumers goes up, but that's pointless if they are drowned out by AI overviews paraphrasing their work, half a page of sponsored results, then AI-written SEO spam.
I'm a creator of such content, and like everyone else, I have to make do with 60-70% less traffic now.
At the end of the day, the value of producing content will drop to zero and the value of curation content will skyrocket.
Why should they care about new content? Game over already. Just keep regurgitating the same slop to the masses. Even before ai it was like this. How many 2 minute pop songs use the same chord structure? Just keep selling the same thing slightly permutated (or not) from the last. That's capitalism, baby. This isn't a science.
A lot of people were running original websites, reviewing stuff, blazing new trails, making new art.
It's just harder when you cut all traffic to them, devalue their work and fill the air with AI noise.
Very few of them actually made money though, compared to people who tried to just take an existing idea they could already order from china in bulk and market the living hell out of it. These companies obviously don't care about art and stuff like that, they really just care about the money.
Yeah, it is somewhat funny to read the kind of people that for years looked down on humanities suddenly coming-up with ideas that were described decades or even centuries ago.
Marx, Nietsche, Debord, Foucault, Baudrillard, Adorno - they already saw writing on the wall, or at least fragments of it.
It's not a problem at all. Humans also read books written by humans.
Well, IoT traffic peaked "human traffic" already long ago, Netflix etc. eat a lot of bandwidth, etc., so I am not sure where the news is exactly.
IoT traffic and streaming traffic is "invisible" to normal humans.
Your smart thermometer isn't making Reddit posts trying to sound like a human who's just concerned that the bedroom is a bit too warm.
How is Netflix not 'human traffic'?
It's hyperbole, click bait.
There're human-to-human (H2H), human-to-machine (H2M) or vice versa, and machine-to-machine (M2M) data communication.
If you perform simple extrapolation, the M2M data only surpass the others around 2029.
Coincidently, in the original timeline of Transformer movie, 2029 is the year that the Resistance, led by John Connor, destroyed Skynet and ended the war against the machines.
> This notion of machine bad, human good just is not realistic
Glad I found this quote. It is quite helpful for an AI to search the web on behaolf of me... even if it was finding where I can buy particular/similar peanuts locally I got from abroad.
This notion isn't just unrealistic, but extremely dangerous. If we accept "machine bad, human good" line of thinking, the only logical conclusion is that we'll have to verify our biometric every time we'd like to access the internet. Like the UK age verification but 100x worse.
As much as I dislike gatekeeping measures like UK's age verification, you can't deny the genuine problem that exists in this case. But it isn't 'machine bad'. There is no good technology or bad technology. It's the intention of those who wield it, that is good or bad. In other words, it's good people vs bad people with technology.
The issue in this particular case is that those content and their web servers are set up for human traffic. In the worst case, a human consumes a few megabytes of data from the server and then leaves. A few of those visits will convert into a job or business opportunity - a fair bargain. LLM scrapers are not like that. They're greedy resource hogs. They not only want everything you have, a whole bunch of them do it repeatedly and endlessly to your server. There's no possible way to justify the cost of such massive bandwidth consumption for a bunch of parasites that never give anything in return. And what do we get? A crappy user experience from all those sites putting up protection measures. This is the tragedy of the commons.
So who is the culprit? The greedy bunch who created the technology that behaves like this and then benefits immensely from it. Are those bad people? Absolutely! Naturally, we need them and their ill intentioned creations off our shared spaces. This isn't anything new. This game has been playing out in different forms since eternity.
Content providers will not agree with this decision, because machine browsing = no ads. Until that gets resolved, I don’t see incentives to align, since any free search requires ads for continuous business.
It could be serving ads if they could persuade the machines to do the purchase.
In fact, even ads ingested by the training data set at this very moment could be useful. Go to Gemini and tell it you want to buy a jacket or whatever and it will recommend some products it ingested from the training data.
"Officially?"
Who is this official making this pronouncement?
I view a lot of the AI/Bot internet to be slightly a false misnomer. Even before ChatGPT, the degredation of online content was already happening - SEO farms, worsening google search. Most articles you'd find online would be paywalled, most information about specific things would turn out to be a frustrating SEO labyrinth.
The current one is awful, and there's so much AI/Bot content, but I can find far more detailed information using AI enabled search that isn't covered in ads. I can get an initial overview of methodology without trawling through SEO articles.
I think AI has been almost a natural response to the enshittification of the internet - ChatGPT wouldn't seem so transformative if google search was working like google search rather than ad generator 5000 before it released.
Yeah, the internet has been shitty for uh. decades now. 15 odd years ago people were already complaining about listicles and youtube comments.
Best thing to do is to avoid idly browsing social media and curate your internet experience.
Proposing a definition of slop: content optimized for profitability, regardless of quality.
If AI slop is replacing the content you were consuming, it was already slop.
That's silly. I can make slop without worrying about profit, too.
One interesting dynamic here is that AI increases content supply much faster than human attention grows.
Which means filtering and ranking systems become the main bottleneck.
That pushes platforms toward stronger algorithmic selection and sometimes stronger convergence of attention.
I think that's the bigger issue.
Once content gets cheap, the winners are less likely to be the best creators and more likely to be the strongest gatekeepers.